The Positive Thing About Battery Recalls

Dell, Apple and even Panasonic have issued laptop battery recalls recently. Many have taken this opportunity to question the quality of these brands’ products, and even the integrity of the brands themselves. I’ve seen my share of Dell-bashing because of the exploding/burning laptop issue. I can say that in business, things like this could cause harm not only to a company’s image, but to the bottom line (read: profits)–and this can be to the tune of millions of dollars in losses.

However, some people do think that recalls are actually a good indication that a company cares.

While others see the “recall” as a “negative” impact on the Dell brand, we actually view it as a positive development. The incident further reinforces the distinct advantage of Branded Laptops, in the sense that the big companies are willing to sacrifice monetary considerations for the general welfare of the consumers.

To date we have not heard of Taiwan based manufacturers who have issued product recalls despite the industry known fact that majority of computer components are outsourced, meaning they usually come from the same factories as those from the bigger “branded” companies. We quote the statement of another laptop user - “…so essentially you are not buying dell laptops but rather you are buying dell support or dell warranty for generic laptops..”

True, recalls mean that a company is willing to lay itself on the line to ensure customers are safe and satisfied. Recalls mean that a company is willing to admit some problems and mistakes and is willing to take on the cost just to fix these.

And for laptops, this recent trend in recalls means that you should buy from the reputable manufacturers!

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